Velraj and Dhanush had worked
together in several projects including as Aadukalam and 3 as
cinematographer. Dhanush requested Velraj to make his debut
as a director and promised to play the lead role, if he had
narrated a good script.
Dhanush subsequently agreed to produce the film and then
revealed the title of the film Velaiyilla Pattathari on
Indian Independence Day. Amala Paul was signed on to play
the role of a doctor.
The film is reportedly a "Message to youth's with some
comedy on rising unemployment and the growing frustration
for jobs with Love", while Dhanush playing the central